The Responsive Octopus

A virtual structure designed throughphysical modelling, by informing the virtual with qualities of a physical model. The structure is responsive, it is aware of the visitors presence and redefines its geometry dependent on the visitors position. This structure functions as a navigation system for the website Allende Arquitectos in Madrid.

This is the kind of website that I find extremely inspiring, please have a look around. The navigation architecture is engaging and I dream of ways to extract some of its nectar and inject a similar experience in the printed book.

Construct a line, that is nonlinear. It encodes the whole website, the projects as well as the other fields. The line evolves, complexity emerges from repetition. The line is spatial, experienced in perspective projection that has a content sensitive, dynamic field of view. As the content loads, the experienced space undergoes a transition that seamlessly stitches the two realities together.

Nonlinearity (my favourite theme), spatiality, perspective are keywords rarely used when talking about print design. What a shame… The costs of producing and printing a book are far superior to those of making a site in Flash (in this example) and I wish that all those ideas born from the possibilities offered by animation tools would be reinjected in some ways into our books. The limitations of print design potentially represent a greatmotivation to push back the standards we have gotten used to.
I hope we’ll have opportunities to go down this route.

NOTE: If you have work that you feel is relevant to this site, do not hesitate to contact usby using our email link at the top left of the site.



More QR codes

More photos of QR-codes found on everyday items in Japan.
Starting with 2 magazine adverts for mobile phones featuring barcodes linking to the mobile site of the maker; a graphics-softwares tutorial book that has a barcode on its cover including all the details about the book so you can come back later and ask for it precisely for example; a mini-guide to Tokyo areas and streets featuring a different barcode on each spread that if scanned takes you to a mobile site page giving you more precise information on Gourmet or Lodging informations for that very area delimited by the spread’s contour; and finally an ink-stamp made by Sachihata with a barcode that could include all your contact details to then be printable on some of your belongings, letters, business cards.
I think that it is safe to say that more than 60% of all new mobile camera phones sold in Japan now have a QR barcode reader included in their system. I will get back to you as soon as I can get more precise numbers for the 3 main makers AU, DoCoMo and Vodafone.

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